How to Write Quality Content?

Link for Video Lecture: Quality Content Writing

How to Write Quality Content?

Your users determine the quality of your content. Here are the guidelines on how to create quality content.

1. It is the basic rule to write for readers, not for search engines. So it is very important to know what your readers want to read. This can be determined by knowing your readers and their trends.
2. The content should be engaging and readable. The writer should format the information and paragraphs properly.
3. Similarly, you should try to understand goals matching the search intents of the people.
4. When people visit your web page then it is a kind of trust they show. You have to be trustworthy to develop a good relationship with them.
5. The content of your web page should be up-to-date and relevant. On the other hand, people should be able to find reliable and quality content.
6. Your website structure should be well-defined because it will make your website SEO friendly. It becomes easy for search engines to index your web page if your website structure is good.

How to write effective content?

There is no hard and fast rule to write quality content for your web pages but there are certain tips that can help to improve your content.

1. Above all, write attractive headlines for your content. Because this is your headline that convinces your reader to read the whole content.
2. After the headline, you have a very short time to hook the attention of the reader. Therefore, the first sentence of the content should be touchy to attract the reader to go on reading.
3. It is very important to have extensive knowledge of the topic you are writing on. Include statistics and data to enhance the credibility of your content.
4. You should focus on a single purpose instead of moving around different purposes. So keep it in mind while writing the document.
5. The content you have written is the voice of your company. The tone should be according to the goal, business, and audience.
6. The content should be digitally optimized for search engines. Moreover, it should have short paragraphs, short sentences, and bulleted lists.
7. Once you have written the draft then you should go back and read it thoroughly to find spelling and grammar mistakes. You should also polish the content to improve it.

Proof Reading Techniques and Software

Editing means working on your first draft or revising it. The stage of proofreading comes when editing finishes. It focuses on spelling and grammar errors.

Editing Techniques

1. The content should support the idea or the topic you are writing on.
2. The structure of the document should be logical. There should be a clear introduction, body, and conclusion. Moreover, the order of paragraphs should be logical.
3. The paragraphs of the document should follow the thesis and provide information in logical order.
4. There should be clarity in your sentences and the selection of the vocabulary and phrases should be suitable.
5. The tone of the document should be appropriate for your audience. So there must not be unnecessary words or phrases.
6. The citations should be in the correct format.

Proofreading Techniques

1. You should read aloud because sometimes the written word is different than the word in your mind.
2. During proofreading keep an eye on your common errors.
3. Proofread and fix one type of error at a time.
4. You should double-check proper names, punctuation, citation, headers/footers, page numbers, and fonts.
5. It is effective to read slowly but carefully.

Useful Tips

1. Concentrate and focus on your material and avoid any distractions.
2. Don’t edit at the same time you wrote a document. Leave your document for some hours or for a few days and then come back to it for editing.
3. It is better to ask someone else to proofread the document.
4. Don’t focus on spelling and grammar errors because sometimes the sentence provides wrong meanings or sense.
5. You should know whether it is good to edit on a computer or on a printed page.
6. Keep all the resources from where you have got information close to you.

Document Formatting

Whatever you write, the formatting of the document is very important. It is an easy way to format your document if you are using Microsoft Word.

Document formatting means how your document is laid on the page or how it looks. You have to select the proper font size, margins, spacing, columns, alignment, lists, etc. A well-formatted document can be read easily.

A well-formatted document can appeal to a reader visually. There are many ways to format a document because each type of document structure and its requirements may vary. You can format a document to make it clear and consistent.

Formatting Standards

The following are the standards of formatting;

• The font size in the document is normally 11-12 pt consistently throughout the document. The same font size is applied to the headers, footers, and visual labels.
• Similarly, the standard font size of section headings is 14 pt.
• The standard font of the document is Calibri, Times New Roman, or Cambria.
• There is no indentation of the first line; the line spacing is single or 0.15 pt.
• There is an additional line break between the paragraphs.
• The body text is left aligned.
• The page numbers are put at the bottom in the right corner.
• The standard page margin is 1 inch.

Using Templates

There are certain templates that can help to put your information. The styles and formats are pre-set So a writer does not need to bother. You can use a style if don’t want to use a template.